Downtown Design Guidelines and Architectural Standards

Thank you

Thank you for your input!

Following the initial outreach stage of the project, staff and consultants, Winter and Company developed draft recommended changes to our existing downtown architectural standards and guidelines to address issues identified by the community. We presented an overview of recommendations at a Virtual Community Workshop on December 9 and gathered community input in a virtual follow-up survey. Thank you to all who participated!

If you missed the Virtual Community Workshop, you can re-watch the discussion and learn about the public draft HERE.

About the Update to the Downtown Design Guidelines and Standards


In 2012, the City contracted with Winter & Company to develop and adopt Downtown Design Guidelines and Architectural Standards to regulate the look and feel of new buildings in the downtown area. As presented in 2012, the purpose of the design standards was "to enhance the effectiveness of the Smartcode in downtown by adding context-sensitive design standards, supplemented with design guidelines for special cases, and revising the signage standards for the downtown area." The standards and guidelines adopted in 2012 were carried over into the new San Marcos Development Code in 2018 and into Appendix A of the San Marcos Design Manual. Both standards and guidelines are utilized when reviewing new development in the downtown area.

2020 Update

In January, 2020, the San Marcos City Council provided direction to update the design standards and guidelines using the guidance of the previous consultants, Winter & Company. The update to the design standards and guidelines is intended to include new standards to address design issues, new graphics to clearly illustrate the standards and guidelines, and shall be tailored to various contexts within downtown.

Project FAQ: Learn more about the project and get familiar with architectural design!

FAQ
Key topics to be addressed include:
  • Massing of larger buildings to promote compatibility with traditional scale of downtown;
  • Variety in articulation of facades to be more in scale with design traditions;
  • Treatment of building materials;
  • Street level design to provide sense of place and activate the public realm; and
  • Transitions from higher density zones to abutting sensitive edges.